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Do bigger images mean improved conversion rates? Three case studies
Case study example #1. Bigger product image Skinner Auctions, of Antiques Roadshow fame, ran an A/B test blowing up the images in their online catalogue by 28%, from 250 pixels across to 350 pixels...
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[CASE STUDY] The Bad Assery of Frank Kern’s New List Building Strategy
Frank is at it again… It appears that Facebook is his traffic source du jour. With great reason too. Facebook is consistently one of my most successful marketing channels. Since Facebook is a traffic...
View ArticleCase Study: How Content Marketing Saved this Brick-and-Mortar …
Find out how Marcus Sheridan saved his business using content marketing, and what he's up to today …
View ArticleA case for UX testing and Agile
The importance of UX testing We’ve all come across a website or used an application where, despite the obvious production values invested in its aesthetic appearance, something isn’t quite right. It...
View ArticleWood from the Hood: A Case Study in Online Marketing | Seward …
Our May Member meeting, besides delicious catering by Himalayan, included an interactive presentation on social media and online marketing, driven by the questions of members who attended. We had a...
View ArticleSucceed With Video Content Marketing: 5 Tips and a Case Study
Moving beyond the basics of developing and executing a video content strategy, find out how to succeed with video content marketing by engaging your audience.
View ArticleInternet Marketing Agency Ajax Union Releases New B2B Analytics Case Study
Ajax Union, known for the array of online marketing tools and solutions it offers, has recently released a study showcasing the benefits its B2B analytics program LeadCaster offered to one of its...
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Three inspiring B2B marketing case studies
Berwin Leighton Paisner: Do Amazing Things This multichannel digital campaign, essentially content marketing, saw applications for BLP graduate schemes grow by 40% within months. Graduate talent is the...
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Six case studies and an infographic on how to write effective email subject...
And for more information on email marketing, check out our Email Marketing Census and our blog posts looking at how fashion retailers deal with the sign up and opt-out processes… Three phrases to...
View ArticleContent marketing case study: City Index and The Trading Academy
It's always refreshing to see companies in old-school industries ploughing a load of money into content marketing. When I say old-school, I'm talking about companies that have traditionally been fairly...
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